Sydney Sweeney Turns Internet Obsession Into Sudsy Soap Sensation
Okay, so let’s talk about something that sounds like it was pulled straight from the wildest corners of the internet — but it’s 100% real. Sydney Sweeney, yes, that Sydney Sweeney, is now officially selling soap made with her actual bathwater . And no, this isn’t satire. This is the real deal.
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She’s teamed up with Dr. Squatch, a personal care brand known for its cheeky, masculine-leaning ads, to release a limited-edition bar soap called Bathwater Bliss . The twist? Each bar contains droplets of Sweeney’s real bathwater from a shoot where she lounged in a tub — and yes, they really collected it. It’s a mix of pine bark, exfoliating sand, and what the brand calls the “essence of Sydney.” Think earthy Douglas fir and moss, with just a hint of Hollywood bathtub glamour.
Now, Sydney’s been in the public eye long enough to know the internet can’t be normal about her. Whether it's commentary on her looks, viral sunbathing photos, or her now-infamous SNL appearance, the attention — often from her largely male fanbase — has been intense. But instead of fighting it, she’s doing something different: leaning into the absurdity.
In an interview with GQ, Sydney admits she didn’t even know the whole “bathwater fetish” thing was a thing until she read her own comments. But once it became clear fans were joking (or maybe not joking?) about wanting to buy her bathwater, she saw an opportunity. As she put it, “When fans start asking for your bathwater, either ignore it or turn it into soap.”
Only 5,000 bars of Bathwater Bliss are being released, so this is serious collector’s item territory for fans and internet oddballs alike. The buzz is already wild, with people flooding social media either laughing, cringing, or genuinely trying to get their hands on a bar. One fan even joked, “Washing my mouth out with soap has never sounded so appealing.”
But here’s the thing: beyond the spectacle, Sydney is still just that girl from the Pacific Northwest who’d rather be outdoors building treehouses than scrolling online. That grounding shows through, even in a viral stunt like this. Her message is clear — have fun, stay clean, and if you're going to be a little weird, at least smell good doing it.
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