Omaze House Raffles Shine Spotlight on Blakeney’s Hidden Charm
Hey everyone, let me tell you about something really exciting that’s been happening in Blakeney, a small but beautiful coastal town in Norfolk. You may have heard the name “Omaze” floating around — yes, the company that raffles off stunning multi-million-pound homes — but what you may not know is how these raffles have actually started transforming the local community in unexpected ways.
Omaze has raffled not just one, but two luxury homes in Blakeney recently. One of them was a £4.5 million mansion that former paratrooper Daren Bell won in 2023. Imagine buying a £10 ticket and suddenly you're living in a massive home overlooking the salt marshes, complete with a heated swimming pool. That’s Daren’s reality now, and he lives just a short walk away from the harbour. It’s the kind of life shift most of us can only dream about.
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But the story doesn’t end with the winners. What’s truly remarkable is how these raffles have put a spotlight on Blakeney itself. Locals are saying they’ve seen more visitors, more foot traffic, and more recognition for the area — all thanks to Omaze’s massive marketing campaigns. And we’re not talking light publicity. These campaigns are splashed across national TV and online, showcasing cinematic drone shots of Blakeney’s coast, the salt marshes, the charming streets — everything that makes the place special.
People like Tallulah Darby, who works at a family-run fish stall by the quay, have felt the change first-hand. She calls Blakeney a “hidden gem” and says the raffles have definitely brought more people into town. In fact, she was thrilled just seeing her hometown pop up in national ads — not something you'd expect from a quiet Norfolk village.
Even James Player, who runs a holiday letting company, says the raffles helped boost interest in the region. His words? “It’s a little nudge, a reminder of how nice it is here.” And he’s right. It’s not just about winning a house — it’s about showing people the beauty and lifestyle of Blakeney, encouraging tourism, and even making sure those big homes don’t just sit empty for months.
Now, it hasn’t been all smooth sailing. The latest winner, Vicky Curtis-Cresswell, who snagged a £6 million mansion, is still waiting to move in due to some planning permission issues. But despite that hiccup, the overall mood in Blakeney is upbeat. Vicky herself called the experience “life-changing” and has plans to eventually sell and settle in Wales. The competition helped raise millions for Comic Relief, and Omaze has assured that winners won't face any costs tied to property issues — they’re covering all of that.
So, while the headlines often focus on the lucky winners, the real story is what’s happening around them — how a global competition is bringing new life and opportunity to a quiet corner of the UK. Blakeney may have been off the radar for many, but thanks to Omaze, it’s quickly becoming a place people are noticing, visiting, and falling in love with. And maybe, just maybe, buying a ticket to dream a little themselves.
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