OTK and Kick Join Forces to Revolutionize Livestream Entertainment
So, there’s some huge news shaking up the world of livestreaming—and it’s all about Kick and OTK coming together in a brand-new content partnership that’s got everyone buzzing. If you're into gaming, esports, or just love catching streams from some of the biggest personalities online, this is a collab you’ll want to keep your eye on.
OTK—short for One True King—just announced they’re teaming up with the rising livestreaming platform Kick to create a lineup of exclusive, high-quality streamed events. And it’s not just some low-key partnership. This is part of Kick’s brand-new initiative called Kick Studios , which aims to push creator-first content to the next level.
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The kickoff event (pun totally intended) happens Friday, June 13, and it’s called “Project OTK.” It’s going down live from Austin, Texas—OTK’s home base—and it’ll be streaming only on Kick. What makes this even more exciting is the talent involved. We’re talking big names like ExtraEmily, Cyr, Esfand, Sodapoppin, and even Asmongold, who’s recently started streaming on Kick too. Now, to be clear, Asmongold’s relationship with Kick isn’t exclusive, but his presence in this event is definitely raising eyebrows.
This isn’t just another streamer signing an exclusive contract. It’s more like a collaborative production effort where OTK gets to stay true to its brand—raw, unfiltered, and authentic—while Kick provides the platform and production muscle through Kick Studios. According to OTK’s CEO Tips Out, that authenticity is what sets them apart, and Kick is letting them run wild with it.
Kick, which has grown rapidly since its 2022 launch—now boasting over 57 million users and more than 4 billion hours watched—sees this partnership as a way to spotlight fresh content, grow creator audiences, and change the livestreaming game. Akhil Sarin, Kick’s CMO, said this collaboration is about “organic must-see moments” and lifting creators with the right resources and exposure. And honestly? That’s what today’s audiences want—real, unscripted content that connects.
Of course, this all comes with a bit of controversy. OTK has gone through its share of shake-ups recently—Asmongold stepped away from the org last year after making headlines over comments on global conflicts, and Will Neff just exited the organization not long ago. Some fans are already speculating that this new Kick deal may have played a role in that decision.
Still, whatever side of the fence you fall on, this move by OTK and Kick is undeniably bold. It signals a shift in how content creators and platforms collaborate—not with rigid exclusivity, but with flexibility and shared creative goals.
The future of livestreaming might just be live right now—on Kick. Tune in June 13 at 8pm ET at kick.com/otk and see the first chapter of what could be a game-changing year for streaming.
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