Netflix Australia Hikes Prices Across All Plans
Hey everyone, have you heard the latest about Netflix in Australia? Well, it looks like the streaming giant is raising its prices again, and this time, every single subscription tier is affected. If you’re a Netflix subscriber Down Under, you might want to brace yourself.
Starting in September 2025, Australian users will see an increase in their monthly bills. For those on the ‘standard with ads’ plan, the price will go up from $7.99 to $9.99. If you’ve been enjoying the ad-free Standard plan, you’ll now be paying $20.99 a month. But the steepest jump is coming for Premium subscribers, whose monthly fee will rise from $25.99 to $28.99. And if you’ve added extra members to your account, that will now cost an additional dollar per person.
This isn’t the first time Netflix has raised prices in Australia. In fact, it’s their sixth hike since they launched here back in 2015. Over the past 15 months alone, Premium users have seen a 26 percent increase, going from $22.99 to nearly $29. And if you look back even further, the original prices were much lower: $8.99 for the basic ad-free plan and $14.99 for Premium. So, it’s clear that Netflix has been gradually adjusting their rates over the years.
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Part of this move is linked to Netflix’s crackdown on password sharing. Back in May 2023, users who shared accounts outside their household were warned that accounts are meant only for people living together. This tightening of rules seems to be part of a broader strategy to encourage subscribers to pay for extra members and, of course, to boost revenue.
Netflix has defended the price hikes by promising more content and a better viewing experience. According to the company, these increases will allow them to bring “fresh, can’t-miss shows and movies every week.” They’re clearly positioning this as an investment in new entertainment, even though, for many Australians, it comes on top of already rising living costs.
And speaking of new content, Netflix continues to expand partnerships with big names like Prince Harry and Meghan. The couple’s multi-year deal includes documentaries, lifestyle shows, and cooking specials. Shows like With Love, Meghan and the upcoming holiday episode are expected to keep viewers engaged while Netflix justifies these higher subscription fees.
So, if you’re an Aussie binge-watcher, get ready: the price tag on your favorite streaming service is going up, and it looks like more content is coming your way in exchange. Whether you stick with Netflix or start exploring other options, one thing’s for sure—streaming in Australia is getting a bit more expensive.
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