M&S Treats Touch Down in Australia at Last
It’s finally happening — something British expats and food lovers across Australia have been begging for for years is about to land on local shelves. Marks & Spencer’s beloved food range, best known for iconic treats like Percy Pigs and Colin the Caterpillar, is making its official debut in Australia, and the excitement has been absolutely off the charts.
The big reveal came straight from M&S Food’s own Instagram post, where Percy Pig and Colin were shown grabbing their passports and getting ready for a long-haul adventure. That playful teaser ended with a simple message: “We’re coming Australia 19/11/2025.” And honestly, that sentence alone sent fans into a frenzy. People were flooding the comments with shock, nostalgia, and pure joy — especially those who’ve been rationing their last few packets brought back from the UK.
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But now the mystery is solved. Coles has confirmed that a selection of Marks & Spencer’s most-loved snacks — including Percy Pigs — will officially be available in stores from November 19. This marks the first time M&S food products will appear in Australian supermarket aisles, making it a major milestone for both brands. Percy Pig Fruit Gums, Colin the Caterpillar Fruit Sours, and an entire lineup of fun favourites will be hitting the shelves, priced around $6 for a 170g pack. For fans who have been paying premium prices through online importers, this is practically a dream.
And the goodies don’t stop at lollies. Coles will also be stocking classic M&S pantry staples like Scottish Shortbread and Luxury Gold Tea Bags. Seasonal limited-edition items — including the wildly popular Very Moreish Munch Tin — are expected to draw crowds, especially with Christmas approaching. Over in the UK, that tin sells over a million units during the holiday season, so it’s bound to be a hit here too.
This move fits into a larger expansion strategy for Marks & Spencer, following earlier partnerships such as their fashion wholesale deal with David Jones and their food partnership in the United States. Until now, Australians could only access a narrow slice of the brand through small online retailers or pricey import stores. So having M&S treats readily available at Coles marks a real shift — one that’s being welcomed with open arms.
For British expats, it’s more than just confectionery. Percy Pig, born in 1992, is practically an emotional support sweet. Colin the Caterpillar, since 1990, has been the star of countless birthday parties. Seeing these on local shelves is like a warm hug from home.
And while M&S hasn’t yet confirmed whether this launch will expand into full stores or an Australian online shop, one thing is clear: Percy and Colin’s arrival is just the beginning. Fans are ready, shelves are ready — and Australia is about to taste a little piece of Britain.
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