Tilray’s After-Hours Surge Fueled by New Vape Launch and Policy Buzz
Tilray Brands has suddenly become one of the most talked-about tickers overnight, and there’s a good reason for that. The company’s stock shot up more than 30% in after-hours trading, and investors immediately started paying attention. This sharp jump didn’t just come out of nowhere—it was driven by a mix of product excitement, market timing, and even a dose of political news that added fuel to the momentum.
The biggest driver was Tilray’s announcement of its new Amped Live Resin Liquid Diamond vape line under the Redecan brand. This marks Redecan’s first entry into the live resin–liquid diamond space, which is a fast-growing category in the cannabis market. The new products feature Space Age CK and Blueberry DNTS strains, formulated using a blend of 80% Legit Live Resin and 20% Liquid Diamonds. That mix is designed to deliver strain-specific flavor, full-spectrum cannabinoids, and a more authentic cannabis profile—something enthusiasts have been consistently asking for.
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Tilray explained that everything about these cartridges is handled in-house, from cultivation to extraction to packaging. No fillers, no cutting agents—just pure cannabis extract. The hardware itself was also engineered for a smoother experience, using a TrueDraw Ceramic core made from medical-grade zirconia ceramic. This design was meant to improve airflow, reduce clogging, and make the vape feel more consistent with each draw. Early feedback through budtender focus groups was used to fine-tune the flavor and comfort, which suggests Tilray aimed for more than just a flashy launch—they’ve tried to build a premium product experience.
This launch also comes at a strategically strong moment. In Canada, live resin vapes have seen over 6% growth in the past six months, and vape demand usually peaks during the colder months from December to February. Redecan’s initial rollout is limited to Ontario and Alberta right now, but national distribution is expected in early 2026. If that expansion goes smoothly, Tilray could gain even more ground in a category that already performs well.
On top of the product news, another factor helped push the stock higher. A report suggested that President Donald Trump may direct federal agencies to reclassify marijuana from Schedule I to Schedule III. While the White House hasn’t confirmed anything yet, even the possibility of a rescheduling has created optimism across the cannabis sector. Moving cannabis to Schedule III would acknowledge medical use and ease certain restrictions, and companies like Tilray would likely feel the impact.
Despite the recent surge, Tilray’s stock is still down more than 40% for the year, but it has more than doubled over the past six months, showing a strong rebound. With a market cap near $9.5 billion and a wide 52-week trading range, the company remains a volatile but closely watched name.
For now, the combination of a major product launch, well-timed market demand, and potential U.S. regulatory shifts has made Tilray the overnight standout everyone’s talking about.
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