Prime Day 2025 Is Here Early—And It’s Bigger Than Ever
Let’s talk about Amazon Prime Day 2025, because wow—it’s not just a day anymore, and frankly, it hasn’t been for years. This year, it’s officially four days long, but even that’s a bit of a smokescreen. The real game? Early deals. And they’re already rolling out. I’ve been browsing through Wirecutter’s expert-reviewed recommendations, and I’ve gotta say—some of the discounts are genuinely worth jumping on now , not later.
What’s different this time? For starters, the volume and quality. Not all deals are created equal—many are pure hype—but Wirecutter has filtered out the noise. So if you’ve been eyeing that upgrade for your home, tech, or travel gear, now might be the time to act.
Let’s start with tech: Samsung’s The Frame TV—yes, the one that turns into artwork—is seeing a major drop. The 65-inch 2024 model is down to $1,125 from $1,350 on Woot, and smaller models are even cheaper. If you hate the look of a big black screen in your living room, this could be the stylish fix you’ve been waiting for.
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For those who love Alexa but hate built-in cameras, the new Echo Spot (2024) is a solid $45, down from $70. Small, clean, and surprisingly loud, it’s perfect for bedside or desk setups. Just tap to snooze—no fumbling for buttons needed.
Sleep upgrades are another big win this year. The Leesa Sapira Hybrid mattress—great for all types of sleepers—is down to $1,100 (queen) with a promo code. And if you’re after a more luxurious feel, the Leesa Legend Chill or Brooklyn Bedding Aurora Luxe are heavily discounted, offering cloud-like comfort and solid support.
Home goods also shine this year. Brooklinen’s duvet covers, sheet sets, and down comforters are all discounted with codes. These are Wirecutter faves for a reason: soft, breathable, and stylish without the boutique price tag. And yes, they’re built to last.
Frequent flyers, take note: The Osprey Farpoint and Fairview 40 backpacks—top-rated for carry-on travel—are now under $140. Light, durable, and smartly designed, they make one-bag travel feel effortless.
And let’s not forget beauty and kitchen. Supergoop’s Unseen Sunscreen (the holy grail of invisible SPF) is under $30 right now, and the La Roche-Posay Matte Moisturizer—ideal for oily skin—is also on sale. Coffee lovers? The OXO Brew 9-Cup is finally under $200. It’s programmable, stylish, and brews a mean cup without fuss.
From luxury towels and powerful air purifiers to mop-vacuum hybrids that clean and dry your floors—Wirecutter’s curated Prime Day picks hit nearly every lifestyle category.
Bottom line: Prime Day 2025 may be officially a few days long, but the real deals are already live. Don’t wait. The best ones always go fast, and with how competitive this year’s offers are, early birds definitely win the cart.
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