Lufthansa’s New Dreamliner and Airline Wi-Fi Upgrades
This week in aviation, a lot has been happening that you might not have caught, and it’s worth talking about. Lufthansa has finally taken delivery of its first Boeing 787-9 Dreamliner fitted with the long-awaited Allegris cabins. Now, Allegris is Lufthansa’s big investment in upgrading passenger comfort, and this marks a major milestone. The new Dreamliner will feature revamped economy, premium economy, and business class sections. What’s catching attention, though, is the introduction of “Business Suites,” which passengers can book for an additional charge of about €500, or roughly $584. While the aircraft won’t yet include the luxurious first-class Allegris cabins, Lufthansa is planning to roll out more of these Dreamliners—nine more by the end of this year, with a total of 29 eventually joining the fleet. Frankfurt will serve as the main hub for these aircraft, and Toronto is set to be the first international route.
At the same time, Lufthansa Group’s SWISS brand is also stepping up its game in the premium travel space. SWISS has introduced a completely overhauled first and business class service on its Boeing 777 long-haul routes. Think of it as a restaurant-quality dining experience in the air. Passengers can now expect an expanded menu of appetizers, cheeses, desserts, and even pralines. Business class flyers will notice little details, like olives served alongside the traditional nuts with their aperitifs, new linens for sleeping, and even sleepwear on flights longer than ten hours. First-class travelers will enjoy similar upgrades under what the airline is calling the “SWISS Senses” program.
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Meanwhile, Wi-Fi in the sky is becoming a major theme across airlines. Air France has begun rolling out Starlink internet service on its Embraer 190 jets, starting with flights between Paris and Hamburg. The exciting part is that Flying Blue loyalty program members will get free access—something that’s sure to catch the attention of frequent flyers. Cathay Pacific has gone one step further, becoming one of the few airlines to now offer Wi-Fi on 100% of its fleet. However, unlike Air France, Cathay will continue charging passengers for access, which could make it less appealing compared to competitors offering free connectivity.
Qatar Airways also made headlines by taking a different direction. Known for its luxury service, the airline surprised many by introducing all-economy Airbus A321neo aircraft. These will be used on shorter routes under 1,500 miles, such as flights to Sharjah, Peshawar, and Tbilisi. While premium passengers won’t be thrilled with this change, the flights are relatively short, so the impact is limited.
Overall, this week’s updates highlight how airlines are investing heavily in both comfort and connectivity. Lufthansa and SWISS are raising the bar for onboard experiences, while Air France and Cathay Pacific are proving that Wi-Fi access is becoming just as important as seat comfort. Even Qatar’s move shows how airlines are adapting to different market needs. It’s clear the post-pandemic rebound has entered a new phase, where competition is being shaped by both luxury service and tech innovation.
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