Remembering Matt Granger’s Lasting Impact on Nine and Australian Sport Media
News has been shared this week that Matt Granger, Nine’s Director of Sales for Sport, Olympic and Paralympic Games, has passed away after a year-long battle with cancer. It’s a loss that has been felt deeply across the media and advertising community, especially within Nine, where he spent almost eight years shaping major sports partnerships and leading some of the network’s most significant commercial efforts.
Matt joined Nine as director of sales for sport and quickly became a central figure in the company’s major sporting projects. By 2023, he had taken on the role of sales lead for Nine’s Olympic and Paralympic Games coverage—a responsibility that placed him at the heart of some of the most ambitious and high-profile campaigns the network delivered. His leadership extended to the Paris Games, where a huge amount of commercial planning and coordination depended on his experience and steady guidance.
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Before his time at Nine, Matt had already built a respected career across several major Australian media organisations. He worked for more than a decade at Seven in senior sales roles, followed by his position as commercial director at the Australian Radio Network. Each step strengthened his reputation as someone who understood not only the business side of media, but also the importance of relationships, teamwork, and trust. Wherever he went, he brought a combination of strategic thinking and genuine warmth that made people want to work with him.
Nine’s chief sales officer, Matt James, addressed staff with a heartfelt message, acknowledging both the professional and personal loss. He described Matt as a “cornerstone” of Nine’s business, someone who contributed significantly to the company’s success over the last eight years and provided strong leadership within the sales team. His words also reflected how much Matt meant as a person—kind, warm, generous, and deeply respected by colleagues and friends across the organisation.
Matt’s impact was not just seen in boardrooms or sales figures, but in the everyday interactions he had with people around him. Whether mentoring younger team members, guiding major sponsorship deals, or simply bringing positivity into a room, his presence made a difference. Photos from events, such as Nine’s Agency Games, show him smiling alongside athletes and colleagues—moments that many will now look back on with both gratitude and sadness.
He is survived by his wife Nellie and their three children, who were at the centre of his world. As the industry reflects on his life and career, the legacy he leaves behind is one of professionalism, kindness, and unwavering dedication.
Matt Granger will be remembered not just for the work he did, but for the person he was—someone who elevated the people around him and left an imprint on Australian media that won’t be forgotten.
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