Canelo Alvarez Set for $100 Million Payday Against Terence Crawford
When we talk about blockbuster fights in boxing, the attention usually goes straight to the punches, the rivalry, and the legacy on the line. But this time, the money is stealing the spotlight. Canelo Alvarez, the Mexican superstar and current undisputed champion, is about to step into the ring with Terence Crawford in one of the year’s most anticipated matchups. And the payout? More than $100 million guaranteed, according to Turki Alalshikh, the Saudi dealmaker who has been orchestrating many of boxing’s biggest recent events.
This fight, scheduled for Saturday, September 13, isn’t just about pride or belts—it’s also about one of the richest deals in boxing history. At the final press conference just two days before the clash, Alalshikh was asked if Alvarez would become the first Mexican athlete guaranteed $100 million. His response was simple but telling: “No, you get the number wrong… more than that.” The exact figure wasn’t revealed, but the confirmation was clear—Canelo is being paid a fortune, and it’s part of a larger three-fight deal signed with Saudi organizers.
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This Crawford fight will actually be the second of those three bouts. The first came earlier this year, when Alvarez fought William Scull in Riyadh. That performance, while ending in a unanimous decision win, was seen as underwhelming by many observers. But Saudi Arabia had already locked him in, knowing that his star power, global fan base, and ability to headline massive cards would bring eyes and attention to their expanding influence in combat sports.
Canelo’s name is almost always linked to mega-events. From his earlier wars with Gennady Golovkin to his battles with Floyd Mayweather, Miguel Cotto, and even Caleb Plant, he has built a résumé that cements him as Mexico’s greatest active boxing export. Each fight has added to his reputation as a global icon—and now, his paydays are matching that status.
Terence Crawford, meanwhile, isn’t stepping in as a mere participant. He’s undefeated, a pound-for-pound star, and considered by many to be one of the most skilled fighters of this generation. This matchup is being billed as a clash between two legends, each with plenty to prove. Crawford wants to etch his name into history by defeating Canelo, while Alvarez wants to show that he can still dominate the very best, even after years at the top.
What stands out most here is how boxing has shifted. No longer is Las Vegas the automatic stage for the sport’s biggest nights. Saudi Arabia has positioned itself as the new capital of mega-fights, investing unprecedented sums to lure stars and build global spectacles. And Canelo’s $100 million-plus guarantee is the clearest sign yet of just how massive this investment has become.
So as the bell rings on Saturday night, the stakes will be about far more than belts and bragging rights. The fight will be remembered as a turning point in boxing’s financial landscape, with Canelo Alvarez leading the way into a new era of nine-figure paydays.
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